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May 10 season finale of 'The Big Bang Theory.' (Cliff Lipson, CBS / Apr 27, 2012) Viewers are getting a last burst of fresh programming before the 2011-12 television season officially ends May 23. The top programs in the May ratings period, which
General Manager Shawn Bartelt said the station is making the 5:30 change to provide some flow to the 6:30 newscast...I have to get more faces into those 90 minutes from 5 to 6:30 p.m...Barbara covers all of our health content, and we have a lot going
All these ratings books are trying to do is give advertisers an average number of who's watching at any given time," Carter said. "The sophisticated advertiser will look at reach and frequency and ask: How many times will they see my message?"...
What will Oprah Winfrey 's departure from daytime television mean to the Orlando television market?...Channel 2. " Certainly Oprah has been an excellent news lead-in for many years, and that will be going away." Winfrey announced last week that she
The ABC affiliate did the best job of attracting the 25-to-54 age group, the viewers most wanted by news advertisers...We said our focus would be the 11 and the morning," Valet said. "We're seeing the results. We're trying to cover news that doesn't
Earlier this year, the Orlando television market went through an extreme makeover in measuring ratings. Local People Meters were introduced, and the reviews are decidedly mixed. Nielsen Media Research, which does the measuring, extols the technology.