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News tagged with “pharmaceutical marketing”. Found: 278 tagged news reports.
 

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London :: United Kingdom | 9 hours ago

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Free samples of prescription drugs may seem like a great deal for patients...Medical groups have grown increasingly wary about free drug samples, and they've already been banned by Kaiser Permanente, many academic medical centers, the Veterans Health

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New York City :: NY :: USA | 2 days ago

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Dermatologists tend to prescribe more expensive medications when they also give their patients drug samples, according to a new U.S. study. "If you're a patient who receives a sample, you may perceive that doctor is giving you better care because

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Newtown Grant :: PA :: USA | 1 month ago

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formerly the author of Pharmalot, now a reporter for the Wall Street Journal -- recently published some interesting pharma sales rep data from Cutting Edge Information. According to his report (" The Pharmaceutical Sales Rep Lives to Fight Another

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Nashua :: NH :: USA | 3 months ago

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Lately, the public's faith in the safety of prescription and over-the-counter drugs has been making me uneasy. Advances in drug development mean that many of us truly can live better lives through their wise use. But are we adequately guided and

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Danbury :: CT :: USA | 3 months ago

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Need another reminder of how much drugmakers spend to discover what doctors are prescribing? Look no further than new documents from the leading keeper of such data. The numbers became public because IMS, currently in private hands, recently filed to

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Newtown Grant :: PA :: USA | 4 months ago

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Well, although there is still one day left in 2013, let's review a couple of last year's predictions and then see what's in my crystal ball for 2014. What I predicted for 2013 : "Direct-to-Consumer (DTC) Spending Will Continue to Decline" I based

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Bethesda :: MD :: USA | 4 months ago

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The Food and Drug Administration (FDA) authorizes the marketing of drugs only for uses that the manufacturer has demonstrated to be safe and effective.  However, the FDA does not regulate medical practice, so physicians may prescribe drugs in ways

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Newtown Grant :: PA :: USA | 4 months ago

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False and misleading drug ads can harm con-sumers and the healthcare system. Risk omission or minimization  Superiority claims  Overstatement of efficacy  Unsubstantiated claim  Broadening of indication  Promotion of an unapproved use  Promotion of

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Newtown Grant :: PA :: USA | 5 months ago

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Medscape's 2012 Ethics Report survey, for example, revealed that 72% of 23,710 physician respondents answered "Yes" to the question "Do you feel that you could be unbiased with prescribing habits if you accept lunches from pharmaceutical

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Denver :: CO :: USA | 5 months ago

Credibility Credibility of 5

Forget the name "Obamacare" for the next few minutes. Because it doesn't matter if you call our national health care system "BushCare" or "ReaganCare" or even "CarterCare" -- it has forever been based on allowing food, beverage and pharma companies

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