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News tagged with “pharmaceutical marketing”. Found: 282 tagged news reports.
 

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Reston :: VA :: USA | 21 days ago

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Additionally, the benchmarks show that natural search-referred traffic is most impactful in conversion among prospects. This natural search-referred traffic had the highest lift at 13.9 points. Non-referred visits yielded a smaller yet still sizeable

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Hasbrouck Heights :: NJ :: USA | 1 month ago

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According to the 2013 National Progress Report from SureScripts, less than 25 percent of all prescriptions dispensed in 2013 were issued electronically[i]. Activity among certified e-prescribers was also reportedly low with one-third of them not

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Chapel Hill :: NC :: USA | 3 months ago

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But pharmaceutical organizations have realized the need for alternative ways to supply physicians with samples in the face of restricted access and declining sales force staffing...To inform sales and marketing leaders involved with sampling programs,

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Bangkok :: Thailand | 3 months ago

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00 am Over the past few months, the Public Health Ministry, led by its permanent secretary Dr Narong Sahametapat, has been at the forefront of the country's reform movement, demanding improvement in the public health system...On occasion, hospital

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London :: United Kingdom | 3 months ago

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Free samples of prescription drugs may seem like a great deal for patients...Medical groups have grown increasingly wary about free drug samples, and they've already been banned by Kaiser Permanente, many academic medical centers, the Veterans Health

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New York City :: NY :: USA | 3 months ago

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Dermatologists tend to prescribe more expensive medications when they also give their patients drug samples, according to a new U.S. study. "If you're a patient who receives a sample, you may perceive that doctor is giving you better care because

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Newtown Grant :: PA :: USA | 5 months ago

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formerly the author of Pharmalot, now a reporter for the Wall Street Journal -- recently published some interesting pharma sales rep data from Cutting Edge Information. According to his report (" The Pharmaceutical Sales Rep Lives to Fight Another

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Nashua :: NH :: USA | 6 months ago

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Lately, the public's faith in the safety of prescription and over-the-counter drugs has been making me uneasy. Advances in drug development mean that many of us truly can live better lives through their wise use. But are we adequately guided and

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Danbury :: CT :: USA | 7 months ago

Credibility Credibility of 5

Need another reminder of how much drugmakers spend to discover what doctors are prescribing? Look no further than new documents from the leading keeper of such data. The numbers became public because IMS, currently in private hands, recently filed to

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Newtown Grant :: PA :: USA | 7 months ago

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Well, although there is still one day left in 2013, let's review a couple of last year's predictions and then see what's in my crystal ball for 2014. What I predicted for 2013 : "Direct-to-Consumer (DTC) Spending Will Continue to Decline" I based

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