News tagged with “iab”. Found:
2 tagged news reports.
Your Search Returned 2 tagged news reports
IAB Takes On FTC Over Silly Blogger Disclosure Rules
Madrid :: Spain | about 1 month ago
Credibility
As more and more people are recognizing this -- and interviews with the FTC folks in charge of this suggest they either haven't put very much thought into this issue or they don't quite know how the world works outside of their government cocoon -- the...
Tags: Federal Trade Commission, IAB, blogger rules, FTC
TV Week: IAB Reaches for Web Video Ad Standards
Lisbon Falls :: ME :: USA | 9 months ago
Credibility The IAB effort centers on “long-form” Web programs, including full episodes of TV shows that run online such as ABC’s “Grey’s Anatomy” or Fox’s “House.” The IAB’s latest initiative reflects the growth in online video viewing. According to comScore, Internet...
Tags: online video, IAB
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