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A View From The Trenches Four or five times a year, we get calls from entrepreneurs, inventors mainly, looking for marketing help. As far as I can tell, that's about average for a small marketing agency. Recently, we heard from a vibrating shoe man,
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So says Canada Post in a direct pitch to Canadians to take down their no flyers signs, arguing that they are missing out on coupons, catalogues and community notices. Addressed to Occupant, letters from Amanda Maltby, Canada Post's chief privacy
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Report and Notification Service at Scottsdale Medical Imaging , April 10, 2013 /PRNewswire/ -- Royal Solutions Group LLC, a provider of Software-as-a-Service (SaaS) solutions to the Healthcare industry, has deployed Royal Letters at Scottsdale
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Effingham, Ill., plant; and adding print capabilities to its Westampton, N.J., plant. Direct mail continues to be one of the most powerful ways to drive consumer response, and we have the solutions today's marketers need to acquire and retain
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February 18, 2013 Members Today Health Club Marketing, a leading fitness marketing agency, is proud to announce the launch of their progressive
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There are many changes taking place in the direct mail industry. Saturday delivery. Some mailers worry about the effect this will have on postal marketing campaigns. Also, the rise in postage costs again put some mailers on edge. David Pavelka, Sr.
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QuantumPostcards offers a variety of high-quality online templates, as well as quick and easy file upload capability for those that have their own design. For user convenience, the QuantumPostcards platform has been designed such that it is possible
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QR codes, and social media to drive higher prospect response and conversion rates. CRWconnect's multichannel marketing services also integrate tracking and measurement tools, which identify the marketing messages and delivery methods that provide
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January 24, 2013 The Ballantine Corporation, a New Jersey-based full-service direct mail company, has recently published a video showing examples of how custom printed
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Mike Robinson, VP of Sales at Summit Direct Mail. Some of the hot topics that will be addressed within this specific workshop are: How to best identify current customers How to identify WHO to mail to
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