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A great reason to attend ad:tech San Francisco, London or New York is the bonanza of high value networking contacts this digital marketing conference can provide. CEOs, SVPs and filthy rich venture capitalists tend to mingle freely even with
An Internet expert warned April 4 that the growing ability and influence of Web marketers might cause already-concerned consumers to turn off completely to advertising. University of Pennsylvania professor http://na.ad-tech.
While ad:tech San Francisco wrapped up yesterday, the conference left lasting impressions on the latest trends in the digital marketing space. One of those trends involves Facebook advertising which is quickly becoming a marketer’s
Encoding.com, the world's largest video encoding service and provider of Vid.ly , the universal video URL platform, was named the winner of the Innovation Award for Video as the most innovative, enterprising new company in video digital marketing.
An academic discussion comparing the benefits of advertising on Facebook or Google broke out into a freestyle rap battle between impersonated versions of the companies' founders at the ad:tech marketing conference late Wednesday afternoon.
CodeBaby , the Colorado Springs-based developer of digital characters for sales, electronic learning and customer service, has begun a pilot program with a health care company it declined to identify to use the three-dimensional characters on
Tablets are an adverting goldmine, as consumers switch their eyes from televisions to slates. Tablets are an ideal platform for delivering rich, multimedia ads and are advantageous for marketers. Marketing Master http://na.ad-tech.com/
Dilip Venkatachari, Co-founder and CEO of Compass Labs, talked with Allvoices at ad:tech about how the new Facebook Timeline will change social media advertising, what makes social media advertising different, and why it's so powerful.
Adam Kleinberg, CEO of Traction, talked with Allvoices at the ad:tech conference about how sellers can build effective relationships with
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