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News tagged with “ad:tech”. Found: 500 tagged news reports.
 

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Posted by: BrittanyFleit  | 

San Francisco :: CA :: USA | 20 days ago

Credibility Credibility of 5

What if we told you click-thru rates have no effect on successful mobile advertising? That’s just one of the tips Alex Linde from The Weather Company presented during “

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Posted by: BrittanyFleit  | 

San Francisco :: CA :: USA | 20 days ago

Credibility Credibility of 5

Content is making waves this year as more brands produce editorial as a way to engage customers. Mountain Dew is no exception. In partnership with Complex Media, Mountain Dew launched Green-

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Posted by: BrittanyFleit  | 

San Francisco :: CA :: USA | 20 days ago

Credibility Credibility of 5

He’s not a person. Nor is he an animal, robot, or even machine. But second generation S.E.A.N. made his debuted at ad:tech today, drawing a crowd from around the conference. Who is he? An augmented reality system, created by http:

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Posted by: ClintDemeritt  | 

San Francisco :: CA :: USA | 20 days ago

Credibility Credibility of 5

Tim Armstrong, CEO of AOL, kicked off ad:tech with some big predictions for the future and some big announcements for AOL. First off, the company changed its name to AOL Platforms, a shift that shows the company's commitment to a

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Posted by: Beitel  | 

San Francisco :: CA :: USA | 20 days ago

Credibility Credibility of 5

To start the festivities at ad:tech San Francisco, AOL CEO Tim Armstrong used his opening keynote presentation to unveil AOL’s latest exploration in advertising, a new platform they’re calling ONE. “We believe there

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Posted by: BrittanyFleit  | 

San Francisco :: CA :: USA | 21 days ago

Credibility Credibility of 5

ad:tech started the morning off buzzing. The keynote sponsor, Sungame Corporation, announced a giveaway of their Flightdeck Commander 3D tablet, a glasses-free device with visuals that

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Posted by: ClintDemeritt  | 

San Francisco :: CA :: USA | 21 days ago

Credibility Credibility of 5

Social networks have given ordinary people the power to broadcast their ideas to millions of consumers, and some users have gained huge followings by sharing their passion with similar devotees. These social network power users can

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Posted by: ClintDemeritt  | 

San Francisco :: CA :: USA | 21 days ago

Credibility Credibility of 5

Everyday in the world of marketing we get a new piece of technology to reach our consumers and a new analytics tool to try and get inside their heads. But Julie Roehm says with all the digital noise marketers aren't using an

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Posted by: JohnJEgan  | 

San Francisco :: CA :: USA | 22 days ago

Credibility Credibility of 5

Is 2014 the year of brand journalism? Is brand journalism the new PR? Some experts have suggested the answer to both questions is “yes.” As traditional media outlets continue to shrink their news staffs, brands are

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Posted by: Beitel  | 

Oakland :: CA :: USA | 22 days ago

Credibility Credibility of 5

In a few days, marketing industry folk from around the globe will converge upon San Francisco’s Moscone Center for ad:tech. The mass will see some speakers proclaim about the intersection of technology and advertising, panels dig into

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