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Now has more than 20 data partners (including BlueKai, Datonics, AddThis, etc.) and can target on a deeper level by matching hashed mobile profile info (like email addresses/IPs) with offline and online data more than 60M profiles and counting; all
They sell information about whether you're pregnant or divorced or trying to lose weight, about how rich you are and what kinds of cars you have. Regulators and some in Congress have been taking a closer look at these so-called data brokers and are
US regulators on Tuesday ordered data brokers to turn over information about how they collect and use information about consumers, in a move hailed by internet privacy activists. The US Federal Trade Commission said nine firms were ordered to hand
The Federal Trade Commission said Tuesday that it ordered nine data brokers to provide the agency with details about their sources of information, how they use the information they gather and whether consumers have access to the data. The consumer
October 10, 2012 The multibillion-dollar data brokerage industry, a growing force in online marketing, is drawing intensified government scrutiny...Rockefeller IV, a Democrat from West Virginia, opened an extensive investigation into nine leading
They know your name, your phone number, where you live, your buying habits and, in many cases, what you are interested in buying -- sometimes even before you do. Meet Acxiom, sometimes described as "the biggest company you've never heard of."
C ambridge-based mobile advertising company Jumptap said today it has completed a $27.5 million financing round, which will be used to speed up growth through additional product and technology development investments and prepare for a public offering.
Getting Personal With Marketing Published: June 23, 2012 To the Editor: Re You for Sale (June 17), an article on database marketing, the industry that collects and analyzes consumer information...However, the article's tone especially its opening
But analysts say that it has amassed the world's largest commercial database on consumers and that it wants to know much, much more. Its servers process more than 50 trillion data transactions a year. Company executives have said its database
Datamyx , a premier automated marketing information services company, today announced that Dr. Charles W. Stryker and Tom Reddin have been appointed to the company's Board of Directors effective immediately. Their appointments will support Datamyx's