Automotive extended warranty shoppers will find warranty options on extendedwarrantyhub.com with simplified navigation. Whiteassociatesms.com, the strategy and content provider, collaborated with the HUB site to provide a stronger online retail channel. April 8, 2011 The Extended Warranty Hub launches its newly redesigned website on the Go Daddy eCommerce platform. Hub website speaks to the honesty and peace of mind that Extended Warranty Hub shoppers will achieve from Ford, Toyota, Nissan , Protective and Honda brands...They enable informed transparent decision making and purchase of warranty products and services for consumers from companies that place the consumer first in their processes. They provide evaluation and recommendations of best practice and favored warranty products. The Institute manages this process by providing reasonable and legitimate consumer warranty solutions and provider options...Our members not only wish to be seen as working ethically and improving the standards of the warranty industrybut actually are, said David Matthews Hub spokesperson...Warranty extended providers recommended by the Institute are presented to consumers through the HUB. It has become an important resource for in market consumers and provides legitimate consumer warranty solutions and provider options. The new Extendedwarrantyhub.com features improvements to the overall design and functionality of the site...Nissan Security +Plus Protection offers a wide array of coverage for Nissan vehicles. Protective Advantage Vehicle Protection Plan offers the Advantage Premier Plan in the Protective Family of Service Contracts. Ford Extended Service Plans (ESP) offers 4 plans to cover visitor's needs and coverage concerns. These coverages go all the way from the most comprehensive plan- Premium Care to only a policy to cover major power train components- Power Train Care. General Motors Protection Plans offers 3 different product coverages. Major Guard covers virtually every component of a vehicle in the event of mechanical failure beyond the warranty periodeven if it results from wear and tear with this premium vehicle service contract. Honda Care vehicle service contracts cover both new and used Honda, Certified Honda or non-Honda vehicles. Unlike many vehicle service contracts, Honda's exclusive factory-backed protection package is transferable in select states. Our improved creative, user interface and presentation of member products in a compelling manner has already produced a large percentage increase in conversion rates, said David Matthews. Visitors to the extendedwarrantyhub.com will find it easier to shop with simplified navigation. Along with a simplified one-page and secure checkout, prospects have access to order management tools that allow them to see recently certified products, check the status of an order(s), manage personnel and vehicle contact information and easily check their agreement transaction...The Institute has over 55 years of combined automotive corporate, wholesale and retail operational experience. They are proven leaders in consumer sales and marketing, warranty operations, customer service and dealer operations...Extended warranty providers recommended by the Institute are presented to consumers in the HUB.