Pepsi apologises after 'sexist' iPhone app fails to score with web users
Pepsi sorry for 'sexist' iPhone app Drinks firm PepsiCo accused by Twitter users of stereotyping women with iPhone app suggesting pick-up lines Pepsi's 'Amp Up Before You Score' iPhone app PepsiCo has apologised after it was accused of stereotyping women with an iPhone application for its Amp Energy...
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News Stories
- News Source: Time of India | about 1 month agoThe company has gone all out with its application "Amp Up Before You Score". Like the name suggests, it is targeted at men, teaching them how to "get lucky" with various types of women and then brag about it on the web...People are up in arms as they...
- News Source: The Guardian | about 1 month agoPepsi sorry for 'sexist' iPhone app Drinks firm PepsiCo accused by Twitter users of stereotyping women with iPhone app suggesting pick-up lines Pepsi's 'Amp Up Before You Score' iPhone app PepsiCo has apologised after it was accused of stereotyping...
- News Source: Androscoggin News | about 1 month agoOctober 15, 2009 What were they drinking? As happens with most cheesy pickup lines, Pepsi's iPhone app offering advice on how to pick up women resulted in the soft-drink giant getting slapped in the face. The hokey software, intended to promote the...
- News Source: Androscoggin News | about 1 month agoPepsi Says Sorry For 'Offensive' iPhone App 12:40pm UK, Wednesday October 14, 2009 Pepsico has apologised for launching an "offensive" iPhone application which offered tips on how to seduce women and invited men to brag about their conquests.
Blogs
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- Blog Source: www.washingtonexaminer.comPepsiCo Inc. is facing criticism for an iPhone application that promises to help men.
- Blog Source: www.switched.comAs part of the soda company's efforts to promote its energy drink Amp, Pepsi released an iPhone app titled 'Amp Up Before You Score,' a how-to manual for helping men hook up with women. The app allows the user to choose one (or more! ...
- Blog Source: www.tuaw.comAn App Store review by iPhone developer Raven Zachary said it best: "Dear Pepsico, your iPhone app, AMP UP before you score, is offensive and is a great new case study for branded apps gone wrong." You have to wonder, though, ...
- Blog Source: iphone.click2creation.comPepsiCo's high-caffeine Amp Energy Drink is getting plenty of attention, but not necessarily the kind the soft drink purveyor might have wished for.
- Blog Source: www.businessinsider.comSome idiot at Pepsi had a brilliant idea: Since energy drinks are drunk by randy teenagers, make an iPhone app that offers suggestions about how to get laid! Not surprisingly, people are outraged: Pepsi's a family company! ...
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Video Source: www.truveo.comIphone App Deemed Offensive to ...Video Source: www.truveo.comIphone App Deemed Offensive to Woman - Video Source: www.truveo.com
- Video Source: www.truveo.com
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