FTC Sets Endorsement Rules for Blogs

@geoffreyfowler U.S. Seeks to Restrict Gifts Made to Bloggers http://bit.ly/NQaFc

@jonfildes New rules to end 'blogger payola': The US government aims to regulate bloggers with new guidelines on endorseme.. http://bit.ly/b2WWo

@caro Update: Facebook weighs in a bit on what FTC rules mean for it. Gist: Many of those practices already banned by FB. http://bit.ly/3LmFRj

@caro FTC representative says that yes, there are certain cases in which Facebook fan pages fall under new guidelines: http://bit.ly/3LmFRj

@Acererak @asalisbury One doesn't have to get a check in the mail to be under the court of a company looking for a positive review :b

@caro Doing a KCBS interview about the FTC's blogger guidelines in about one minute. Tune in if you're in the Bay Area...

@latimesnystrom RT @latimestech Bloggers must disclose if they got paid to write a review http://j.mp/3wK0Ub by @davidcolker (not paid by FTC to write this)

@ajkeen @mtappenden FTC is very powerful. Careful what you say. They'll fine you too.

@ajkeen shouldn't this FTC ruling on bloggers also include bent reviewers on Amazon, Yelp et al? http://bit.ly/mNg2t they are just as corrosive.

@monicagagnier Imagine how they felt in the Wild Wild West when the law came in. That's how bloggers are feeling today.