Advertising: Finding a Documentary Audience, for a Cause
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Advertising: Finding a Documentary Audience, for a Cause

Los Angeles : CA : USA | Dec 17, 2012 at 6:47 PM PST
Source: The New York Times
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Unlike big Hollywood films, where having the presence of a marquee name can attract dollars, documentary filmmakers often must try to explain how a niche idea can succeed at the box office. The director and backers of Girl Rising, a documentary that is a cornerstone of a media campaign about educating... FULL ARTICLE AT The New York Times
 
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