EYE-TRACKING: The Cool New Technology That's Changing The World
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EYE-TRACKING: The Cool New Technology That's Changing The World

Copenhagen : Denmark | Dec 01, 2012 at 7:08 AM PST
Source: BusinessInsider
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The ability to determine the location of a person's gaze is opening up an enormous range of new applications.....In French marketing lingo, "zombies" are logos, images or phrases on packaging that shoppers dislike, without even realising it, says Eric Singler of In Vivo BVA, a marketing consultancy... FULL ARTICLE AT BusinessInsider
 
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