WordStream & PPC Hero Announce New Webinar, “Good Intentions Gone Wrong: 7 Worst Practices in PPC”

September 12, 2012

WordStream Inc., a provider of search engine marketing software and services for small and medium-sized businesses, will present a new webinar this Thursday in partnership with PPC Hero (Hanapin Marketing, a pay-per-click services agency serving enterprise-level businesses). WorstPracticesInPPC_Reg.html">Good Intentions Gone Wrong: 7 Worst Practices in PPC,” will take place live on Thursday, Sept. 13, 12 p.m. (noon) EDT.

This free webinar, co-hosted by WordStream Founder Larry Kim and Sean Quadlin, Account Manager at Hanapin Marketing, will focus on good intentions that can actually hurt your results in PPC. For example, did you know that if your initial budget is too low, you’ll never get enough impressions to see results? Or that leaving an A/B test running for too long can cost you hundreds of valuable conversions? WorstPracticesInPPC_Reg.html

About WordStream:
WordStream Inc. provides PPC software and services to small and mid-sized businesses that need better results from their PPC campaigns. WordStream’s easy-to-use PPC Advisor software facilitates more effective paid search campaigns by providing a customized workflow, the 20-Minute PPC Work Week, helping advertisers quickly optimize their campaigns across the Google, Bing, and Yahoo advertising platforms. Whether you’re a PPC-savvy online marketing agency or a local enterprise still learning the ropes of Google AdWords and Bing Ads, we believe you can make a considerable impact on any PPC account with just 20 minutes a week.

Media Contact:
Laura Taylor
VP Acquisition & Experience Design
WordStream, Inc.
http://www.wordstream.com
617.849.6124
ltaylor(at)wordstream(dot)com

For the original version on PRWeb visit: http://www.prweb.com/releases/prwebworst-ppc-practices/wordstream-ppc-hero/prweb9897160.htm