Master of the art of the media buy
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Master of the art of the media buy

Washington : DC : USA | Sep 05, 2012 at 6:59 PM PDT
Source: Washington Post
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Farnam Text Size The Washington Post If you've watched even a bit of television in 2012, you've probably seen Bruce Mentzer's handiwork. Mentzer doesn't create the spots his specialty is figuring out when, where and how often they run. His firm, Mentzer Media Services , has purchased at least $75 million... FULL ARTICLE AT Washington Post
 
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