BBC
Lego Friends 'not stereotypical' 31 August 2012 Last updated at 14:15 ET Lego's profits have jumped in the first half of the year helped by strong sales of its Lego Friends sets, despite controversy surrounding the product. Net income jumped by 35%...
Mail Online UK
31 August 2012 The Danish company's Lego Friends toys include five female characters and sets that include horse-riding stables, a beauty shop and a bakery. The popular manufacturer has attributed a 35 per cent leap in its first-half profits to the...
The Guardian
Lego in pink and purple for girls Lego 's controversial courting of the girls' toy market has paid off for the Danish company after it announced a 35% increase in first-half profits. The world-famous plastic brick maker said net profit rose to 2bn...
Seattle Post Intelligencer
Denmark (AP) Lego's new line of toys created specifically for girls helped first-half profits jump 35 percent, despite criticism for fueling gender stereotypes. The family-owned Danish toy maker on Friday said net profit rose to 2 billion kroner ($...