Sweden's Ikea says brand valued at 9b euros
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Sweden's Ikea says brand valued at 9b euros

Stockholm : Sweden | Aug 09, 2012 at 5:03 AM PDT
Source: Channel NewsAsia
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Swedish furniture giant Ikea said Thursday it had sold its trademark to one of its own subsidiaries for nine billion euros (US$11 billion), the first time the company has put a book value on the brand. Ikea, which has a complex ownership structure, said its Liechtenstein-based Interogo Foundation... FULL ARTICLE AT Channel NewsAsia
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The Swedish brand will keep its headquarters and plants in Sweden and Belgium
The Swedish brand will keep its headquarters and plants in Sweden and Belgium
 
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  • Ikea brand sold for $11.2B

      United Press International
    Swedish furniture giant Ikea sold its brand to one of its daughter companies for $11.2 billion, which analysts called a reasonable price. The brand was sold by Interogo, controlled by Ikea founder Ingvar Feodor Kamprad, to daughter company Ikea...
  • IKEA Values Brand at $11 Billion

      Asian Wall Street Journal
    Copyright 2012 Dow Jones & Company, Inc. All Rights Reserved This copy is for your personal, non-commercial use only.
  • Ikea becomes a Dutch brand

      Dutch News
    Inter Ikea Systems, which has been at the heart of the self-assembly furniture giant since 1983, is buying the brand name internally from the Liechtenstein holding company Interogo for 9bn. Interogo is the owner of Inter Ikea Systems, which holds all...

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