International market research firm Parks Associates says advertising revenues from real-time bidding (RTB) , which allows companies to target consumer segments in real time, will reach $7 billion in North America by 2017.
FULL ARTICLE AT PR Newswire
If you want to add your voice and contribute to this existing news event, use the event code
(Event Code: @12737621), that you will find on each news event page, as the first word of the
SMS or MMS message followed by a space then add your contribution (text, image or video). For example:
@12737621 This is an amazing video of Greg Norman hitting a hole-in-one in Sydney, Australia.
The first word of the message should be @12737621 (event code), to make sure the system attaches
your voice to the right news event.