Social media for firms go pre-emptive
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Social media for firms go pre-emptive

Guayaquil : Ecuador | Aug 06, 2012 at 9:09 PM PDT
Source: San Francisco Chronicle
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If brand managers controlled the universe, big companies would glide through the culture wars with safe and steady neutrality, never taking sides. Chief executive officers at high-profile companies would never pledge $2.5 million in support of same-sex marriage (as Amazon.com's Jeff Bezos did... FULL ARTICLE AT San Francisco Chronicle
 
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