iMotions Combines Eye Tracking Software Solutions with Affectiva's Emotion Technology, Gaining Valuable New Insights for Research and Usability Studies

Motions, a leading provider of eye tracking software solutions now offers additional emotional insights from the Q Sensor™ by Affectiva, a global leader in emotion measurement technology. August 03, 2012

iMotions, a leading provider of eye tracking software solutions now offers additional emotional insights from the Q Sensor™ by Affectiva, a global leader in emotion measurement technology...Arizona State University, we employ state-of-the-art eye tracking systems and a large variety of biometric sensors (EEG & EDA) to conduct our research. One of the major obstacles with this type of research is the process of synchronizing the EEG and EDA signals with the eye tracking data. Fortunately, this is now done automatically in the Attention Tool software. As a result, we save considerable time and, more importantly, secure high quality data with Attention Tool...Eye Tracking A/S.

About iMotions—Eye Tracking A/S
iMotions is the World Leader in eye tracking software and originally founded in 2005 and is headquartered in Copenhagen, Denmark and have a US office at MIT in Cambridge, USA. Motions has reseller representation in Asia and Latin America. Motions develops and markets Attention Tool®, which is the most robust, easy to use and scalable eye tracking software platform in the World and it is targeted at Market Research companies, Scientific University research and Web Usability. Motions has clients in 22 countries and many of the major brands, corporations and Universities utilize the Attention Tool software. For more information visit http://www.imotionsglobal.com.

About Affectiva
Affectiva, an MIT Media Lab spin-off, is a global leader and industry expert in emotion measurement technologies with innovative and cutting-edge products such as Q Sensor™, a wearable biosensor, and Affdex™, facial expression recognition technology. Affectiva delivers cost-effective, scalable emotion analytics to Fortune 500 companies, top tier universities and leading research agencies who use these insights to improve their products, processes and brand experiences. Based on the world's largest repository of naturally occurring emotional response, Affectiva has become the global standard for real-world accuracy and relevance in emotion analytics. For more information, visit http://www.affectiva.com

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Media Contacts:
Affectiva                
Elina Kanan
781-996-3513
Elina(dot)Kanan(at)affectiva(dot)com

iMotions
Peter Hartzbech
617-335-6275
info(at)imotionsglobal(dot)com

For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2012/8/prweb9762466.htm