CCTV buys Chinese Olympics rights through 2016
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CCTV buys Chinese Olympics rights through 2016

Nanjing : China | Jul 28, 2012 at 5:15 PM PDT
Source: The Economic Times
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The IOC says China Central Television has bought broadcast rights to each Olympic Games in the next four-year cycle leading to the 2016 Rio de Janeiro Summer Games. The deal is worth $160 million and represents a 60 percent increase on the current four-year contract tied to the London Olympics. FULL ARTICLE AT The Economic Times
 
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