Turk Telekom's sustainability communication wins Ipra award

July 28, 2012

Türk Telekom achieves international recognition with “Environment Friendly Communication” campaign that aims to increase public awareness on sustainability. Acting with corporate citizen responsibility, Türk Telekom, has transformed its office applications and business processes according to sustainability principles for providing a better future to the next generations and its Environment Friendly Communication campaign continues on increasing its success in the international arena...PR News Platinum nominates only seven projects all around the world and the results will be announced in September.

The infrastructure for Environment Friendly Communication started in 90s

Türk Telekom has started its sustainability practices in early 90's with the solar energy panels installed for backing up energy. Assuming a pioneering role in environment and sustainability, the company has established a Sustainability Committee in 2010 for managing the risks and opportunities related to climate change in the most effective manner. The first important step of Environment Friendly Communication Campaign, initiated with the leadership of this committee, was to initiate a transformation process with the aim to create an increased public awareness involving all stakeholders including the employees, suppliers, investors and customers.

Aiming to create a better future for the next generations, Türk Telekom has clearly identified its sustainability targets, developed a greenhouse gas management strategy that allows the management of the risks and opportunities of climate change. Assuming a pioneering role in the sector with its efforts in this area, Türk Telekom has become the first telecommunication company in Turkey reporting to Carbon Disclosure Project (CDP) by measuring its carbon emission. Türk Telekom has realized several sustainability projects to date including the use of alternative energies such as solar and wind, videoconference technology Telepresence system, e-training, fleet optimization works and energy saving products and services.

Also awarded with the grand award of CDP*

Türk Telekom has become the first company from Turkey measuring its carbon emission and reporting to Carbon Disclosure Project (CDP)*, considered as one of the most prestigious environment projects supporting transition to low carbon economy. Türk Telekom is rewarded with “2011 Turkey Carbon Disclosure Leadership” as a result of these efforts.

*CDP (Carbon Disclosure Project) is considered the most comprehensive environmental project in the world, with the aim of having all publicly listed companies in the world disclose their greenhouse emissions and risk management policies related to climate change to their corporate investors. The CDP project carries out its works in Turkey is hosted by the Sabancı University Faculty of Management Sciences.

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