July 27, 2012
Boats.com announced today that it has expanded the company’s video collection with a series of new videos in its How-To library. These latest additions feature Senior Editor Lenny Rudow providing simple step-by-step instructions for completing a variety of tasks common to most boats.
In one of the new videos, Rudow explains to boaters not only how to restore faded gelcoat but also why fishermen need to use a different wax. Other videos describe how to change oil, replace a propeller and sell a boat for the best price.
"There is a lot more to come,” said John Burnham, editorial director, Boats.com. “Later this summer and into the fall, we'll be publishing fun, educational videos on launching and hauling trailer boats, driving your boat for maximum efficiency and safety, and, as the season turns, winterizing your boat and its powerplant."
In addition to the new How-To focus, Boats.com already has published several dozen video boat reviews in its library and has surpassed a quarter million views in its first year. Subscribe to the Boats.com YouTube Channel (youtube.com/boatsdotcom) to view, and check out the new Editor’s Choice list—a collection of videos from around the boating world. You can also learn about Lenny’s perfect day on the water by watching the Lenny Rudow video bio.
Rudow, who estimates he has written more than 1,000 boat reviews, joined the Boats.com editorial team in May 2012.
Boats.com is the single global online resource for boat enthusiasts to explore, discover, manage and share in one destination. As the richest online resource for the global marine community, Boats.com offers access to more boat listings, professional and user reviews, editorial content, videos and pure boating knowledge than any other marine website. The Boats.com consumer experience is expanding, giving people with similar interests the chance to connect and share advice, experiences and reviews, while directly accessing the largest network of boat listings and sellers.
Boats.com is a business unit of Dominion Marine Media, the Internet partner of choice for the recreational marine industry, with global reach including 23 localized web portals translated into 13 languages.
About Dominion Marine Media
Dominion Marine Media (DMM) is the Internet partner of choice for the recreational
marine industry and operates the three market leading web portals – http://www.boats.com,
http://www.yachtworld.com and http://www.boattrader.com. DMM is a division of Dominion Enterprises, a leading marketing services and publishing company that provides businesses with a comprehensive suite of technology-based marketing solutions including Internet advertising, lead generation, CRM, website design and hosting and data management services. DMM has offices in North America (Norfolk, Virginia; Seattle, Washington; and Vancouver, British Columbia) as well as in Europe (United Kingdom and Italy). The company employs 150 people, has customers in 106 countries and advertises boats for sale in 193 countries. In 2011, over 59 million unique visitors spent time researching products on DMM web and mobile sites, apps and social media outlets. DMM’s global reach includes 23 localized web portals translated into 13 languages.
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