Olympic products and offering tips on how to spot fake merchandise.
Unsuspecting tourists and fans are targeted by counterfeiters looking to take advantage of the excitement over the Olympic Games...Counterfeiters use sub-par materials that leave consumers with second-rate merchandise and without any recourse to recover the money they have spent. In addition, counterfeit goods may not be manufactured in accordance with safety standards.
To avoid inadvertently purchasing counterfeit apparel and other merchandise, consumers should:
1. Look for the official Olympic hologram on merchandise (when the hologram is tilted, the logo will appear rotating).
2. Shop in official Olympic stores and on designated websites (be wary of street and out-of-trunk vendors).
3. Ensure that athletes’ names and countries are spelled correctly.
4. Not buy items of poor quality that have irregular stitching or uneven coloring.
5. Be cautious of items with prices that are uncharacteristically low.
“Fans from around the world will want to capture their memories of the Summer Games by purchasing memorabilia,” said Alan C. Executive Director. “This is why we have provided these tips for shoppers. The last thing we want to see happen is the Olympic spirit tainted by a deceitful counterfeiter.”
According to a study by Frontier Economics, more than two million legitimate jobs are destroyed by counterfeiting and piracy each year across the globe. It is estimated that the value of counterfeit and pirated goods could grow to $1.77 trillion by 2015. For the original version on PRWeb visit: http://www.prweb.com/releases/prweb201207/CounterfeitOlympicGoods/prweb9694748.htm