Most consumers just want better features: study
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Most consumers just want better features: study

Singapore : Singapore | Jun 20, 2012 at 12:08 AM PDT
Source: Indian Express
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Well, a new study has found that consumers who are less knowledgeable about an item typically make choices based on differences that are easy to compare among available options. "Companies expend a lot of resources on research and development to introduce new and unique features, without recognising... FULL ARTICLE AT Indian Express
 
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