Smell you later: The nose knows - and can significantly boost memory of products
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Smell you later: The nose knows - and can significantly boost memory of products

Singapore : Singapore | Jun 12, 2012 at 12:20 PM PDT
Source: Leader Post Online
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Contrary to popular belief, researchers say the true power of scent isn't in affecting our mood surprisingly, an uncommon occurrence but rather its capacity to make us linger longer, spend more, recall brands more positively, and greatly improve our memory for products. FULL ARTICLE AT Leader Post Online
 
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