BSkyB climbs after share buyback despite discounting to attract customers
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BSkyB climbs after share buyback despite discounting to attract customers

London : United Kingdom | Jun 11, 2012 at 5:16 AM PDT
Source: Guardian Unlimited
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We believe these promotions likely represent normal tactical discounting and are probably linked to 1) the upcoming launch of [rival] YouView; 2) the end of the Premier League season; and 3) ongoing economic pressure on pay-TV growth. Despite these promotions we still believe Sky is very likely to... FULL ARTICLE AT Guardian Unlimited
 
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