In 2008,with obedient media members such as New York magazine's John Heilemann convinced America that if they put their hope behind a junior senator from Illinois, their lives would instantly change for the better. Now that things didn't turn out as rosy as these folks claimed they would, the White House needs to scare the public into thinking things would be far worse if is elected, and Heilemann obediently published a piece Sunday explaining how the team he favors plans to do it (serious vulgarity warning): Though the Obamans certainly hit hard four years agorunning more negative ads than any campaign in historywhat they intend to do to Romney is more savage. They will pummel him for being a vulture-vampire capitalist at Bain Capital. They will pound him for being a miserable failure as the governor of Massachusetts. They will mash him for being a water-carrier for 's Social Darwinist fiscal program. They will maul him for being a combination of , , and John Galt on a range of issues that strike deep chords with the Obama coalition. We're gonna say, Let's be clear what he would do as president,' Plouffe explains...He supports efforts to amend the Constitution to ban gay marriage. You have to appreciate Heilemann's honesty, for not many of Obama's supporters in the media are willing to admit the former junior senator from Illinois in 2008 ran "more negative ads than any campaign in history." Maybe if the press were honest about that then, it would have been more difficult for Obama to sell his Hope and Change nonsense...Folks like Heilemann can't concern themselves with how they bamboozled the public into voting for a totally unqualified presidential candidate four years ago. The task presently at hand is convincing folks that this new iteration of Obama is good for them, and the monster from Massachusetts via Michigan is the devil incarnate: The Obama effort at disqualifying Romney will go beyond painting him as excessively conservative, however...He's the fifties, he is retro, he is backward, and we are forwardthat's the basic construct, says a top Obama strategist. If you're a woman, you're Hispanic, you're young, or you've gotten left out, you look at Romney and say, This fucking guy is gonna take us back to the way it always was, and guess what?...And they ain't kidding: Thus, to a very real degree, 2008's candidate of hope stands poised to become 2012's candidate of fear...For anyone still starry-eyed about Obama, the months ahead will provide a bracing revelation about what he truly is: not a savior, not a saint, not a man above the fray, but a brass-knuckled, pipe-hitting, red-in-tooth-and-claw brawler determined to do what is necessary to stay in powerin other words, a politician. That bears repeating: "not a savior, not a saint, not a man above the fray, but a brass-knuckled, pipe-hitting, red-in-tooth-and-claw brawler determined to do what is necessary to stay in power." But didn't people like Heilemann tell us in 2008 Obama was a savior , a saint , and above the fray ? Exactly how can he and his colleagues merrily embrace the truth today when they were part of the lie then? Even worse, how can they sell the public now what they convinced them was bad four years ago? Politicians were a disease then, hazardous to your health and your wallet. So what you need today is "a brass-knuckled, pipe-hitting, red-in-tooth-and-claw brawler determined to do what is necessary to stay in power."