MasterChef serves up good start in ratings
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MasterChef serves up good start in ratings

Sydney : Australia | May 06, 2012 at 4:23 PM PDT
Source: Sydney Morning Herald
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Ten behemoth wins demographic as The Block wins night and Dancing with the Stars struggles. In the most competitive environment seen in years, Ten's reality TV behemoth Masterchef last night opened to an audience of 1.36 million viewers nationally. To the Ten Network, after a difficult year of cutbacks... FULL ARTICLE AT Sydney Morning Herald
 
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    The Channel 10 flagship came in fourth with an audience of 1.36 million, down from 1.511 million for last year's debut and 1.695 million in 2010. Even without any audience familiarity or loyalty to the brand, MasterChef managed to kick off with 1.428...

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