Rich backdrops serve to highlight the showcased examples from Enve's diverse body of work. Gray text falls starkly against white to improve readability in text-heavy areas. Blog and portfolio sections have been restructured to be more accessible. The site's main navigation has been scaled back considerably, and the copy has been tailored to appeal to people's natural tendency to scan text online.
"Every decision we made while building this new website and revamping our brand was purposeful," says Sarah Espano, principal and lead designer of the two-person freelance team. "We sought to build a website that was both functional and exhilarating, and we're confident that this achieves those goals...Sarah says.
Enve crafted its redesigned branding around a philosophy of boldness. Taking their cue from the creative and risk-seeking pitchmen of the medicine show era, they peppered their marketing decisions with humor...As designers, it's our obligation to stay abreast of trends and exemplify them in our own marketing."
About Enve Creative LLC
Enve Creative started in 2009 with a conversation and a conviction to support companies and organizations who are socially responsible, contributing to the world around them in a positive and meaningful way...Learn more at http://envecreative.com.
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