Developer of Asia’s First Integrated Healthcare and Hospitality Complex Announces Name Change to Support New Corporate Positioning and Brand Strategy
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Developer of Asia’s First Integrated Healthcare and Hospitality Complex Announces Name Change to Support New Corporate Positioning and Brand Strategy

Singapore : Singapore | Nov 27, 2011 at 9:57 AM PST
Source: PRWeb
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The company’s new corporate and brand positioning will take the form of, among others, updated visual identities and enhanced brand communications to support the planned marketing roll-out for the complex’s business entities which will be extended beyond the scope of healthcare and hospitality...The Farrer Park Company Pte Ltd comprises a group of eminent private medical and hospitality specialists with selected foreign investors. It is the developer of Connexion at Farrer Park which will be one of the first truly integrated healthcare and hospitality complexes to be built in the world when it opens in 2013.

About Connexion at Farrer Park

Professional- and end user-driven by objective and design, Connexion at Farrer Park will be one of the world’s first truly integrated healthcare and hospitality complexes comprising Farrer Park Medical Centre, a premier specialist medical centre; Farrer Park Hospital, a private tertiary hospital; and, One Farrer, a luxury hotel with state-of-the-art wellness and conference facilities. Connexion is expected to be fully operational in 2013.

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2011/11/prweb8992234.htm

 
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