July 21, 2011: I guess Bennetts thinks a clean motorcycle is a safe motorcycle.
Bennetts is a Coventry based motor insurance provider. It was established in 1930. They insures over 170,000 bikers in the United Kingdom and Northern Ireland. Bennetts boasts a staff of approximately 300 who service around 600,000 bikers a year.
In August 2003 Bennetts launched a nationwide search to find 4 "Bennetts Babes" to become ambassadors for the Bennetts brand. In November 2003 the 4 winners were unveiled at the NEC's International Motorcycle and Scooter Show. For the next year Bennetts Babes represented the brand at various events around the country.
In 2005 a search was launched to find 12 Bennetts Babes to represent the brand and become Official Grid Girls for the 2006 Bennetts British Superbike Championship at race circuits throughout the UK. In addition each girl signed up to a 12-month modeling contract with DLP Models, one of the UK's leading model agencies.
And now Bennetts Babes are here to make sure you know how to clean your motorcycle so you can enjoy a nice safe ride.
Brought to you by: Another break from the poetry