In the fight against smoking is the U.S. government more than ever on deterrence.
From autumn 2012 on cigarette packs should be extensively covered in images that represent the possible consequences of smoking relentlessly, like the White House in Washington on Tuesday (local time) told. There were the "toughest and most effective warnings on health hazards of tobacco in the country's history," said Health Secretary
In the nine photographs and drawings used as a corpse or a destroyed lung cancer are seen. Below are sentences, also German smokers are likely to be familiar: "Cigarettes cause cancer" or "Smoking can kill you."The images and sayings warning must occupy at least half of the front and back of cigarette packs. Also in the tobacco advertising should be placed prominently the graphics. Moreover, in future, the phone number of a guide point is indicated where to look can help those who want to quit smoking.
The new measures are due to a stricter smoking law, had signed the U.S. President Barack Obama in the summer of 2009. Citizens should thus be protected against misleading advertising and tricks of the tobacco industry. Since then, for example, no cigarettes, with special sweet or fruity flavor additives are offered. In addition, the tobacco companies are obliged to provide details on ingredients.
An estimated 443 000 Americans die each year from the effects of cigarette smoking, said Margaret Hamburg, head of the U.S. Food and Drug Administration. "To combat this national tragedy, one must be our top priorities in health care."