Increasingly, news is becoming a red hot commodity. The first newsman to report Osama bin Laden's hideout could earn tens of millions of greenbacks from the media, not to mention the bounties.
But stories about wars, pestilence and their purveyors do not have the monopoly of the highest rewards. Celebrity stories too grab their share of the riches, as in the case of the recent birth of Angelina Jolie and Brad Pitt's twins.
According to an AP Story datelined July 15, reported by Colleen Barry in the Globe and Mail, members of the world's entertainment media tripped up as they scrambled to be first to report the biggest celebrity story of the year - the birth of the famous couple's twins.
In the end, a provincial French newspaper Nice-Matin with a good record of handling celebrities landed the scoop.
"It was Brad Pitt who chose to give the scoop to Nice-Matin," assistant editor-in-chief Olivier Biscaye said. "He said to the doctor that the local media should be the first informed about the birth."
Reportedly, an unnamed U.S. publication has paid $11-million for exclusive rights to the first photo of the newly expanded Jolie-Pitt family, and the proceeds will go to charity.
Scoop of the century snagged by local paper COLLEEN BARRY Associated Press July 15, 2008 at 4:01 AM EDT NICE, FRANCE - Members of the world's entertainment press tripped over themselves, making embarrassing errors along the way, as they fought to ...