Writing, print media planning & publishing by Arjman Chand Goel
Decent Publishers. Pages: 180. Price: Rs. 225/-
The publishing scene in India is experiencing seismic shift. From just a handful of publishing houses a couple of decades back now we have them in every nook and corner of the country, catering to various mainstream and niche markets in different languages, but mostly in English. As happens in such cases the communities of wannabes - be they writers, editors or publishers - feel constricted due to lack of relevant information. Goel's book, (this single volume provides information in four languages, viz., English, Hindi, Punjabi and Urdu), fills in the gap to an appreciable extent. He provides useful tips to aspiring writers, shows how editing/proofreading ought to be done - illustrating the entire range of symbols used for the purpose. For publishers, apart from the technicalities of publishing books (formats etc) there is the pro-forma application for acquiring ISBN number along with the address of the office where it should be sent. Goel also describes how these numbers should be used.
However, since this book is mainly about publishing there could have been a separate chapter on the book distribution aspect too. It would also have helped aspiring publishers if the information on various legal requirements for setting up a publishing house - be it for magazines, newspapers or books - was given.