Michael Jackson's hair to be turned into diamonds.

Michael JacksonMichael Jackson's hair is to be turned into diamonds, in the latest morbid attempt to cash in on the Michael's death.

An American firm which specialises in converting human remains into precious rocks claims to have purchased a lock of Michael's hair.

LifeGem says it obtained the strands from the producer of the infamous 1984 Pepsi advert in which Michael Jackson's hair caught fire.

Now the firm is offering Jackson's fans the chance to buy diamonds created from their musical hero's & the Kinbg Of Pop's DNA.

They say “We are currently evaluating Jackson's hair sample to determine how many diamonds can be created. This will be a limited collection and we anticipate great interest,” said Dean VandenBiesen, the founder of LifeGem, which is based in Chicago.

The company claims that they have carried out the same process on hair belonging to the composer Ludwig van Beethoven.

Its technique relies on subjecting the carbon found in biological matter to intense pressures, recreating the extremes of temperature and stress below the earth's surface that transforms rock into diamond crystals.

LifeGem generally charges between £2,500 and £15,000 to bereaved relatives who want a permanent memento of their loved ones, but Jackson diamonds would command a far higher price.

The King of Pop's sudden death at the age of 50 last month has sparked a surge of interest in Jackson memorabilia, with the single white glove he wore on his 1984 Victory Tour expected to sell for more than £100,000 when it goes under the hammer later this year.

Footage of the Pepsi advert accident – which is said to have sparked Jackson's addiction to pain killers – emerged days after Jackson's death. He suffered third degree burns to his face and scalp.

The making of that ad & the worst accident of Michael Jackson's life is shown in this video.