On the Eco website on Leonardo DiCaprio's web page, one thing caught my eye more than anything else: the BYOB incentives or in another words "Bring Your Own Bag" to the store cry that if taken to all families across the globe would considerably reduce the amount of plastic consumption in the planet.
What else caught my eye? That this was in Leonardo DiCaprio's website. Not because all I think of him is that he's just one more handsome young actor, no, but also because he not only uses his name and his fame to bring attention to good causes, he also does that for the right ones.
Attention folks, he might as well change the world!
To sign the pledge go here:http://www.leonardodicaprio.org/pledge/