The Swiss want to really cuddle their super rich folk – they plan to offer to them exotic locations where they can live in luxury far away from commoners who have nothing but nuisance values. It is thee in all parts of the world – hence, the Swiss are not doing anything new. In India, film celebrities have acquired sites in the Mauritius for building their dream castles. In fact, every city keeps space reserved locations for the super rich. The Swiss wants to make available land meant for agriculture to the niche public so that the owners can enjoy the spectacular views of Nature at her best in the form of lakes and alpine surroundings. One of the arguments in favor of such a scheme is that if the railways can have first class carriages where the passenger shells out more for extra benefits and comfort, why can the same logic not be extended to luxury living?