Super Bowl XLVIII at New Orleans.
Linkedin

Super Bowl XLVIII at New Orleans.

Skokie : IL : USA | Feb 04, 2013 at 9:22 PM PST
XX XX
Views: Pending
 
Dodge Ram Truck

For those not into American football, the plethora of ads on Super Bowl certainly offers respite and adds a little charm to its craziness. Others not star struck by celebrities like Beyonces and Madonnas and others, look forward to the special creativity reserved for Super Bowl hours when millions tune in to watch its finals play out on Sunday. Commercials take advantage of Super Bowl's popularity and pay millions in advertising to catch the attention of viewers. Advertisers have to remember that their commercials have an extremely short life must leave their impact effectively.

The best so far was the Dodge Ram commercial Tribute to Farmers which pulled at one's heartstrings and brought the indomitable and tireless spirit of man through 'God made the Farmer' line and its striking images. There we saw the hardworking man close to the land and its creatures. Paul Harvey delivered the perfect script and none could have done it better. Mind you, this was no 30 seconds ad; it ran a full 2 minutes and still managed to capture the public's fancy.

Coca Cola didn't do a bad job with its mix of Indiana Jones, Mad Max, camels, motorcycles and even a crazy bus loaded with pretty girls warding off their competitors with confetti and sprinkles, all heading off toward the mirage of the bottle of Coca Cola. Doritos came up with a funny commercial 'Fashionista Dad' where a Dad and his Football buddies allowed themselves to be bribed by a little girl with a bag of Doritos. Men dressed garishly trying hard to look like women, always strikes an absurd sight. The ad brought a chuckle or two.

There were other commercials which were memorable and colorful but thankfully enough, the Go Daddy commercial was not one of those; not surprisingly it got the least votes. Last but not least, Americans also got a taste of those rare power outages that suspended the game for a good 30 to 40 minutes. Fortunately, no guns were fired and nobody got shot. Instead people got drunk and stayed drunk till Monday morning. A signature drive is now on to make Super Bowl Monday an official holiday.

1 of 3
Next
2013 Super Bowl Commercial 'God Made a Farmer'
joycesingha is based in Illinois, Illinois, United States of America, and is a Reporter for Allvoices.
Report Credibility
 
  • Clear
  • Share:
  • Share
  • Clear
  • Clear
  • Clear
  • Clear
 
 
 
Advertisement
 

News Stories

 
  • ‘So God Made A Farmer' Commercial Mocked Without Mercy: 'There Is A Real ...

      International Business Times
    So God Made A Farmer' Commercial Mocked Without Mercy: 'There Is A Real Premium On Snark' Amid the tantrum-throwing goats and lovelorn M&Ms that populated this year's Super Bowl commercials, the spot stood out the most was probably the most simple.
  • READERS POLL RESULTS: Your Favorite Super Bowl Ad Was ...

      BusinessInsider
    Nearly 15,000 people took part in our reader poll of Super Bowl ads. At 37 percent, and with 1,244 votes, BlackBerry's spot beat out the Dodge "Farmer" spot, which got 18 percent and 594 votes. The Budweiser "Brotherhood" spot was also well-liked,...
  • Automakers score in Super Bowl ads

      Miami Herald
    Five of those commercials were ranked by USA Today's Ad Meter in the top 10 and both of Chrysler's commercials were ranked among the top five. USA Today ranked Ram's ode to the American farmer with still photos and legendary radio broadcaster Paul...
  • Super Bowl XLVII: The Good, The Bad, The Gross

      ad:tech
    If there is one event that single-handedly unites sports enthusiasts and haters alike, it would have to be the Super Bowl. If you're like me, your Monday would not have been affected in the slightest had the 49ers come out of the blackout and put a...
  • Which Super Bowl ads hit paydirt?

      The Orange County Register
    The Super Bowl arrived on millions of televisions around the world on Sunday, and yes, there was a game played in New Orleans but the stuff that happened between touchdowns and timeouts the commercials is where the casual fans focused their...
  • Watching the Super Bowl From Coca-Cola's War Room(s)

    Become an Ad Age Subscriber Ad Age is committed to providing you with industry news and information you need to succeed. That's why we are pleased to offer our readers 7 free articles and blogs at no charge...We invite you to subscribe so you can...

Images

 >
 

More From Allvoices

Related People

Report Your News Got a similar story?
Add it to the network!

Or add related content to this report



Use of this site is governed by our Terms of Use Agreement and Privacy Policy.

© Allvoices, Inc. 2008-2014. All rights reserved. Powered by PulsePoint.