Dubai, July 19, 2012: Looking fashionable and at the same time keeping your eyes protected is the need of hour. In keeping pace with this, Derivision, the region’s largest distributor of luxury eyewear has launched the new range of Escada Sunglasses across leading optical stores in UAE.
The Escada Summer Collection offers innovative designs that evoke fun moments of summer combining feminity and sensuality for all its models. Inspired by the glamour and elegance of the Escada fashion, the Summer Collection offers easy chic styles embellished with vintage and sophisticated details.
“The Middle East is one of the regions where the demand for luxury eyewear has continued to grow. As the leading distributors of luxury eyewear, Derivision remains committed in bringing the latest collections with a large diversified product range for customers to choose from. The new Summer Collection from Escada has something in store for everyone, whether it is the high society fashionista, the sports aficionado or the average person desiring a glamorous style option. With introduction of new product ranges, Derivision aims at further strengthening its presence in the region as well as the relationships with its industry partners”, said Mr. M.S. Reddy, General Manager, Derivision FZCO.
Showcasing the three key themes- Lace Enchantment, Summer Breeze and Vintage Obsession the Escada Summer Collection encapsulates comfort and uniqueness. The designs combine a stylish representation of the brand’s double ‘E’ logo and precious gemstones. The temples feature the lace design signifying the eye for detail.
For the fashion conscious, the Escada Summer Collection is a must. They come in an array of beautiful colors so you can be sure to pick the exact shade to complement your complexion. The color palette ranges from classic black, tortoise and dark brown to intense colours like burgundy and plum purple. Sorbet shades include strawberry pink, pale pink, China blue and aquamarine green. Delicate touches of pearl and milk to a new brown hue are diluted to become an eccentric hazelnut chocolate.
Escada sunglasses have created waves in the market with their wide range of designs appealing to a wide audience. Setting the ideal fusion for function and superior style, the Escada sunglasses are designed to perfection.