"Lights, camera, action --- CUT!!!"
"This isn't how this fairy tale is supposed to play out!"
"What is wrong with you people?"
"We're trying to run a TV network here, we paid your family a lot of money to show the world what reality TV is all about!"
"What are you people doing...that wasn't in the script...you aren't supposed to file for divorce after 72 days, unless of course the bad press makes for some good ratings..."
You can almost hear those words bouncing off the walls behind the scenes in the executive offices of E! network. Shhh, don't you hear it?
I heard it loud and clear when I read, "E! says didn't orchestrate Kardashian wedding" in the WallStreet Journal.
You see, E! had to do some rescheduling of the rerun of the Kardashian's wedding fit for royalty when the divorce news was released by Kim, leaving Kris Humphries on the court holding the ball.
You know what they say--what goes up, must come down and it seems E! is worried their mega ratings are going to topple after scrambling to smooth the reputation of the network out, especially among rumors they set this whole thing up.
They are also being asked a fair question--why rerun a wedding in the midst of it now becoming a broken marriage?
Their answer was, "We are a topical network and this is a topic at the moment." When it first aired, both parts of "Kim's Fairytale Wedding: A Kardashian Event" attracted more than 4 million viewers — big numbers for a cable network.
The controversy continues when the Director of the Center for the Study of Popular Television said, "I don't know if the distinction between reality and contrivance means anything anymore."
"Chevy manufactures cars out of their assembly line," he said. "The Kardashians manufacture stories like these. This is what they do. This is their product."
We all know what makes for good entertainment--drama, trials, tribulations and the like. Who wants to watch a couple live happily ever after? To the average TV viewer that would be, (Yawn) "BORING!"
"I think you try to milk it and say you're not going to milk it," cable analyst, Derek Baine said and went on to say,"You don't want to seem real crass and taking advantage of a personal tragedy. In fact, it's their job to boost the ratings. There's nothing like a good car wreck."
So, there you have it, "Cha ching!"