Contributor ReportsMicrosoft and Apple are harnessing the power of you
Source: Guardian Unlimited
Taipei :: Taiwan | updated Sun Nov 29 16:24:39 -0800 2009 | technology-news
Not everyone is totally convinced by this approach, but that hasn't stopped Microsoft joining the throng of companies using "you-centric" marketing. The technology firm's " I'm a PC and Windows 7 was my idea" ads, backed by an estimated £10m...
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