Product placement has always been the standard way for brands to get noticed in major Hollywood movies. But Microsoft is boldly going where no brand has gone before in their promotional campaign tied to the newly released blockbuster “Star...
We should have all seen it by now—that ridiculously awesome series of Vine videos that featured actor Ryan Gosling shying away from eating his cereal. Shot by Scottish writer/director Ryan McHenry, the six-second clips, appropriately...
Being a fan of the comic book genre, I was understandably quite impressed with the teaser ad that Marvel released on Twitter for their forthcoming ABC television show, Agents of S.H.I.E.L.D. But even if you are someone who can’t tell...
Serious digital marketing professionals are as giddy as high school kids whose new yearbook just came out. The latest updated version of the LUMAscape has arrived, with a thoroughly revised roster of the most important players in the current...
With Amazon Coin going live today, the idea of “virtual currency” is receiving some buzz around the tech blogosphere. The concept has been around for many years, with bright-eyed netizens dreaming of an online economy that breaks...
Today, Amazon entered the money business. Their virtual currency, Amazon Coin, went live. To celebrate, the company gave anyone who owns a Kindle Fire five dollars worth of Coin to spend any way they see fit—as long as it’s on...
After first targeting Google with their Scroogled advertising campaign, Microsoft is now mounting the offensive on smartphone giants Apple and Samsung. In their latest commercial for the Windows Phone, Microsoft pokes fun at the raging...
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