You'll never believe what Facebook is doing!

Upworthy, Thought Catalog, Buzzfeed—as well as a slew of even lower content farms populating the slums of the Internet—you’re all on notice. A new update to Facebook’s newsfeed is attempting to curtail the rampant “click-bait” on users’ newsfeeds. Facebook now has a working definition of “click-bait,” a now common way for publishers to get eyeballs on ads—even if the actual content is of mediocre

By Barry Eitel

Science & Tech

Burger King is handing out free Android phones

Back when I was young, you would get a little toy with your kids' meal at a place like Burger King or McDonald's. These days, you get a Samsung Galaxy or Moto X smartphone. In a promotion for the new Burger King app for Android, the fast food chain is offering a free Android smartphone to customers

By Joe Kukura

Science & Tech

Facebook takes to the Emmys' red carpet

Tonight at the Emmys, you’ll see a Facebook-branded device that looks like it belongs in your preschooler’s classroom. Facebook is partnering with "Access Hollywood" and an agency to bring you the “Mentions Box,” a service that supposedly offers you the chance to ask your favorite stars burning ques

By Barry Eitel

Science & Tech

How Twitter decides which tweets show up in your timeline

You might think that Twitter shows you every single tweet from every single person you follow, in pure chronological order, with none of that Facebook-style manipulation of what you see and don’t see. This is no longer the case. Twitter is beginning to monkey around with a new algorithm, the formula

By Joe Kukura

Business

Facebook increases frequency of ads in News Feed

Facebook has changed its ad policy to allow an increase in the number of times a brand’s particular ad can be shown in a user’s News Feed, according to a report published in Digiday earlier this week. In an email that Facebook sent out to ad agencies this month, the social media company said that a

By Aby Sam Thomas

Science & Tech

New app lets you fight parking tickets with your smartphone

Most urban drivers will recognize the unpleasant sight of a parking ticket tucked under the windshield of one’s automobile. But San Francisco drivers are also beginning to see a curious bright orange handbill tucked within that ticket. And you can rest assured that handbill was not placed there by a

By Joe Kukura

Business

Rude, crude Johnny Manziel: Obscene punk or marketing genius?

NFL rookie quarterback Johnny Manziel flipped the bird on national television during Monday Night Football. Depending on who you ask, this was either the most awesome thing ever in a boring exhibition game or it was the decline of Western civilization. Either way, Cleveland Browns quarterback Johnny

By Joe Kukura

Science & Tech

Could a big screen be the tablet's savior?

After meteoric growth in the past three years, it appears that the table market is slowing. Or, for the glass-half-empty crowd, crashing. “The tablets boomed and now are crashing,” said Best Buy CEO Hubert Joly in an interview with Re/Code last month. “The volume has really gone down in the last sev

By Barry Eitel

Business

Five great sessions to look forward to at ad:tech NY 2014

Now that the complete agenda for ad:tech NY 2014 is available, it’s time for all of you marketers out there to take a look at the 30 sessions being planned for the event and choose the ones that you’d especially like to attend. This year’s sessions at ad:tech NY will cover topics relating to five br

By Aby Sam Thomas

Business

Facebook rolls out cross-device reporting for ads

Facebook rolled out cross-device reporting for ads that are run on the social media network Wednesday, a feature that will allow advertisers to see how consumers are moving between their mobile devices and desktop computers before they finally buy a product. While this tracking of user behavior acro

By Aby Sam Thomas

Business

Robin Williams: A retrospective of his best adtech commercials

Robin Williams (1951-2014) was a transcendent funnyman, a comedian whose work touched four generations and a longtime industry pitchman for the online advertising, broadband and telecommunications platforms that we now call the adtech industry. Wait, does one of these homage statements not sound lik

By Joe Kukura

Business

Toyota backs off 'on-field advertising' during NFL games

Last week's preseason opener between the San Francisco 49ers and the Baltimore Ravens featured a new advertising gimmick. As seen in this image, TV viewers saw the words "Toyota Red Zone" projected onto the field of play whenever one team got inside the 20-yard line. The concept is called on-field a

By Joe Kukura